Sega Enterprises Ltd; Sega of America, Inc, Plaintiffs
vs.
Sharon Judith Sabella individually and d/b/a Sharon's Data Systems and The Sewer Line, a business of unknown structure; and a/k/a"Sharon" and "DIRTY SCUM" Defendants
In The United State District Court for the Northern DistrictI of California : No. C 93-04260 CW
ORDER GRANTING SUMMARY JUDGMENT IN PART AND DENYING IT IN PART
Plaintiffs Sega Enterprises, Ltd. and Sega of America, Inc., (collectively
"Sega") move for summary judgment for copyright infringement (under 17 U.S.C.
§§101 et seq.), federal trademark infringement (under 15 U.S.C. §§1051 et seq.),
federal unfair competition and false designation of origin (under 15 U.S.C. §1125(a)),
California trade name infringement (under California Business and Professions Code §§14401
et seq.) and California unfair competition (under California Business and Professions Code
§§14210, 17200-17203) against Defendant Sharon Sabella individually and d/b/a Sharon's
Data Systems, and THE SEWER LINE.[1]
This Court has jurisdiction over the causes of action arising under federal law pursuant
to 28 U.S.C. §1338(a), and has jurisdiction over the state causes of action pursuant to
28 U.S.C. §1338(b).
Venue is proper in the federal district court where certain Defendants reside and where
the-alleged acts of trademark and copyright infringement occurred. 28 U.S.C. §1391(b) and
(c). Venue in the instant suit is proper in the Northern District of California.
After careful consideration of the parties' papers and the record as a whole, and good
cause appearing, the Court GRANTS summary judgment regarding Sabella's liability for
copyright infringement and California trade name infringement. The Court DENIES summary
judgment regarding Sabella's liability for federal trademark infringement, federal unfair
competition and false designation of origin, and California unfair competition. The Court
GRANTS Sega's request for a permanent injunction. prohibiting further copying of Sega
games by way of THE SEWER LINE electronic bulletin board, or any other bulletin board run
by Sabella.
STATEMENT OF FACTS
I. Sega's Business
Sega [2] is a major manufacturer and distributor of
computer video game systems and computer video game programs which are sold under the SEGA
logo, its registered trademark. (Federal Registration No. 1,566,116, issued November 14,
1989). As part of its development process, Sega takes care to ensure the quality and
reliability of the video game programs and products sold under SEGA trademarks.
Sega also owns the copyright for the game programs that Sega develops, and has federal
copyright registrations for several video games, including Sonic Spinball and Jurassic
Park.
The Sega game system consists of two major components sold by Sega, the Genesis game
console base unit and software programs stored on video game cartridges which are inserted
into the base unit. Each cartridge contains a single game program, and sells for between
$30 and $70. The base unit contains a microcomputer which, when the unit is connected to a
television, permits individuals to play the video game stored on the inserted cartridge.
The cartridge format is not susceptible to breakdown or erasure. Defective Sega cartridges
are replaced by Sega.
Sega's game system is designed to permit the user only to play video games contained in
Sega cartridges. The system does not permit the copying of video game programs. Sega does
not authorize the commercial copying or distribution of its video game programs on
magnetic storage media such as floppy disks or hard disks.
II. Sabella's business
Sabella was the system operator ("sysop") of an electronic
bulletin board system ("BBS") called THE SEWER LINE, and was known on THE SEWER
LINE BBS by the pseudonym or handle "Dirty Scum."[3]
A BBS, such as Sabella's THE SEWER LINE, consists of information stored on electronic
storage media, such as computer memories or hard disks, which are connected to third party
"users" over telephone lines by modem devices, and controlled by a computer.
Users of BBSs can transfer information over the telephone lines from their own computers
to the storage media on the BBS by a process known as "uploading." Uploaded
information is thereby recorded or copied onto the storage media of the host bulletin
board, in this case on THE SEWER LINE BBS owned by Sabella. Third party users can also
retrieve or copy information from the BBS to their own computer memories by a process
known as "downloading." Video game programs, such as Sega's video game programs,
are one type of information which can be transferred by means of BBSs. In this way, video
game programs can be distributed by a BBS.
Sabella was aware that her BBS contained a directory called "Genesis," a term
Sabella knew to be associated with video games.
The names of approximately 20 Sega games were present in this BBS directory as "file
descriptors." A file descriptor is the text associated with a file to identify or
describe the file. The word "SEGA", the
exact word that is the SEGA trademark, was used in some of these file descriptors. For
example, some file descriptors were:
- Jurassic Park (Beta) [SEGA/16M/MGH]
- This works 100% on MGH
- Released ver. of Jurassic Park Genesis
- Sonic Spinball BETA ver.
- US Final Release SonicSpin (or whatever the name was)
- Dashing Desperados [SEGA/SMD/8MEG]
These files were available for download, and the BBS listed the number of
times each file had been downloaded.
However, Sabella has declared that she had no knowledge that games had been copied onto
her BBS and that she herself had never copied nor authorized others to copy such games.
She has also declared that she never used the word Sega in any of her BBS operations.
In some circumstances, Sabella charged users for having downloading privileges from her
BBS. A SEWER LINE BBS message stated that the BBS had four access levels, which allowed
users to download files under certain conditions. For example, an Elite+ user had no
limits on the number of files downloaded per day but was requested to pay a monthly fee,
while an Elite user was to maintain a five downloads to one upload ratio. Sabella admitted
that she authored the information concerning user access levels.
THE SEWER LINE BBS also posted two main user rules. The first rule concerned console
files, and stated:
Now we will take files released from different groups. As some may work on one system and the other on another. We will take BETAs and DEMOs. If a [sic] OLD console file is REQUESTED and the REQUEST IS POSTED on the message base we will love to see that request U/Led or if the request is for a working console file. ANY POSTED REQUES[T] is OK for a U/L. Its ok if the file is not in English * HOWEVER POST it in the description! * OR you will not get credit for the file. (users DO NOT like paying for files they can not understand or play SO POST if it is PLAYABLE.)
The second rule stated:
READ the message bases ... . I and the co-sysop read the user log several times a day and we DO check to be sure each user reads the bases ... .
. . . TAKE PART and support the BBS you call. You are giving very little to have HUNDRED's of $$$$$$$$ worth of games! I do my share won't you [sic] If not then maybe you don't need to be here? And if enough users fee[l] that way. . HAY I'LL get the files ONLY for me and take the BBS down! loss to me! BUT I will save money on my phone bill so think it over . . .
SysOp and Staff
Jack Yang downloaded at least one of these files from Sabella's BBS on
November 6, 1993, and was able to play a version of Sega's "Sonic Spinball"
video game from one of the files downloaded. The disk file version of the game began with
a screen showing the SEGA trademark and SEGA logo, and appeared to be substantially
similar to a genuine Sega game. Sega's Sonic Spinball video game was not scheduled for
release to the public until November 23, 1993. Several other game programs maintained on
THE SEWER LINE BBS included "pre-release" versions of games. Sega did not
authorize the copies of Sega's copyrighted video games which were on THE SEWER LINE BBS.
Sabella also owned a business named Sharon's Data Systems, which sold Multi-Game Hunter
copiers ("copiers") priced from $350 to $525. The copiers can copy the video
game programs from a Sega game cartridge onto other magnetic media such as hard or floppy
disks. In conjunction with a Sega console, the copiers can play Sega games directly from
floppy disks, without the need for a Sega game cartridge. The copiers also allow a user to
save the game play where he or she left off.
Sabella's business Sharon Data Systems advertised the copiers on her BBS. A sample advertisement posted on her BBS stated:
Sharon's Data Systems ... . have been into backup units for consoles since 1990 ... The MGH [Multi-Game Hunter] is a backup system for BOTH the SNES and the Sega Genesis console systems; so if you
own ONE OR BOTH console systems this is the backup system you will want!
Her BBS also contained a related "Hot off the news press" bulletin, posted around November 4, 1993, which stated:
P.S. I have back orders for the MGH's please bare with me as I am in the middle of moving. I have had many MGH's stole from me as I have been robbed 3 times the latest time was this Saturday ... This has been a great lost to me as this is money I sent to HK up front I also lost all my personal things this last time so I am with out and MGH/SNES/Genesis and ALL my games. [sic] In addition to advertising the copiers on her BBS, Sabella allowed copier purchasers the privilege of downloading files from her BBS without charge, subject to a time limit. While one of her advertisements posted on her BBS includes a copyright law warning, another advertisement states that the copiers come with "a gift award [that] when mailed back will give you a 30 day no-ratio on our BBS to get you started right away with your collection of games."
EVIDENTIARY OBJECTIONS
I. SEGA'S MOTION TO STRIKE SABELLA'S OPPOSITION TO SEGA'S MOTION FOR SUMMARY JUDGMENT
Sega moves to strike Sabella's opposition to Plaintiff's motion for
summary judgement because Sabella's opposition papers were filed after the deadline set by
the Court, and after the deadline set by the Local
Rules. This objection is DENIED because Sega waived this argument by continuing to file
papers regarding this motion well after any cutoff dates. Also, even though the opposition
papers were considered,
the Court has decided substantially in Sega's favor.
II. SABELLA'S OBJECTION TO SEGA'S EVIDENCE
Sabella objects to the evidence proffered by Sega with respect to the capture file and to evidence obtained after the seizure of her computer equipment.
A. Capture file
Sabella contends that THE SEWER LINE BBS capture file is incomplete and
misleading because (a) it does not show all portions of the capture file, and (b) it is
possible that the download tracking data shown in the capture file does not correspond to
a successful download.
The capture file is an electronic file that contains "snapshots" or screen
captures of the screens seen by Jack Yang when he connected to THE SEWER LINE BBS. It
includes screens that show the file descriptors and files listed within the Genesis
section of the BBS. Next to each file descriptor is the downloading tracking data, which
is a number indicating the number of times the file has been downloaded. Sabella contends
that this number may also include unsuccessful download events or "false
downloads," such as when a user requests to download a file that is listed on the
BBS, but download is impossible because the file no longer exists on the BBS computer's
hard drive.
Sega admits that the capture file it submitted into evidence does not show all portions of
the file. It admits that it redacted material from the capture file, but explains that the
redacted material only pertains to personal, user information. Sabella does not assert
that any information other than such personal, user information has been redacted. Sega
argues that this redaction is not misleading because the redacted material is not relevant
to Sega's claims.
With respect to the possibility that the capture file download tracking data includes
false downloads, Sega argues that Sabella has no evidence to support its proposition, and
that speculation is insufficient to show that the data is unreliable.
The Court finds that the capture file is not misleading. Sabella has neither shown nor
alleged that the redacted information is anything other than personal, user information.
This personal, user information is irrelevant to the infringement issues in this case.
Additionally, Sabella's contention regarding false downloads is mere speculation.
Sabella's expert does not declare that false downloads are possible, nor that a false
download indication ever occurred. Such speculation is not sufficient to raise an issue
regarding the reliability of the capture file. Therefore, the Court will consider the
capture file as evidence.
B. Evidence obtained after the seizure date
Sabella contends that the evidence Sega obtained after it seized her
computer is false or tainted. She notes that the alleged file directory listings of her
computer show a base directory that was not on her computer. She further notes that some
files in the directory listings, including SEGASF2.ZIP, have file date stamps that are
dated after the computer was taken out of her possession, showing that these files were
created or altered after the computer was taken from her. Because of this file alteration,
Sabella contends that all of the evidence Sega obtained after Sabella's computer left her
possession is tainted and therefore unreliable.
Sega admits that the directory listings shown did contain a different base directory name,
and that some of the files did have post-seizure date stamps. Sega explains that the
different directory names shown on the file directory listings were created as part of the
process to back up Sabella's computer, and that the post-seizure dates on certain files
occurred because those files were working, back-up copies. Additionally, Sega has provided
a printout of a directory listing, made from the archive tape back-up copy of Sabella's
computer, in which all the files are dated prior to the seizure date and which does not
contain the added base directory name. However, Sega has also stated that it is actually
relying on the capture file rather than the directory listings in its summary judgment
motion.
The Court finds that the differences in the file directory base name and file date stamps
alone do not support the inference that Sega improperly tampered with the data on
Sabella's computer. Sabella has not offered any evidence other than these differences in
the file directory listing to support her allegations of tampering, nor has she offered
any argument to rebut or call into question Sega's explanation regarding these
discrepancies. Sabella's unsupported speculation regarding these discrepancies is not
sufficient to create an issue regarding the authenticity of the evidence in question in
light of Sega's undisputed explanation of it.
However, because Sega states that it is relying on the capture file and presumably related
events for this motion, the Court will not consider the directory listings nor data
obtained from Sabella's computer after the seizure date.
STANDARD FOR GRANTING SUMMARY JUDGMENT
Summary judgment is properly granted when no genuine and disputed issues
of material fact remain, and when, viewing the evidence most favorably to the non-moving
party, the movant is clearly entitled to prevail as a matter of law. Fed.R.Civ.P. 56;
Celotex Corp. v. Catrett, 477 U.S. 317, 322-23 (1986); Eisenberg v. Insurance Co. of North
America, 815 F.2d 1285, 1288-89 (9th Cir. 1987).
The moving party bears the burden of showing that there is no material factual dispute.
Therefore, the Court must regard as true the opposing party's evidence, if supported by
affidavits or other evidentiary material. Celotex, 477 U.S. at 324; Eisenberg, 815 F.2d at
1289. The Court must draw all reasonable inferences in favor of the party against whom
summary judgment is sought. Matsushita Elec. Indus. Co. v. Zenith Radio Corp., 475 U.S.
574, 587 (1986); Intel Corp. v. Hartford Accident and Indem. Co., 952 F.2d 1551, 1558 (9th
Cir. 1991).
Material facts which would preclude entry of summary judgment are those which, under
applicable substantive law, may affect the outcome of the case. The substantive law will
identify which facts are material. Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 248
(1986). If the party moving for summary judgment meets its initial burden of identifying
for the Court the portions of materials on file which it believes demonstrate the absence
of any genuine issue of material fact, the nonmoving party may not rely on mere
allegations in the pleadings in order to preclude summary judgment. T.W. Electrical
Service, Inc. v. Pacific Electrical Contractors Assn., 809 F.2d 626, 630 (9th Cir.1987).
DISCUSSION
I. Copyright Infringement
Sega contends that Sabella is liable for copyright infringement under direct, contributory, and vicarious liability theories. Sabella contends that she is not liable under any of these theories, and that any copying done falls within the fair use defense.
A. Direct Infringement
Sega argues that Sabella is directly liable for copyright infringement
because she was the most active systems operator of the BBS, she monitored the uploading
and downloading of games in great detail, and she sold copiers and downloading privileges
to users. Sabella argues that she never copied any games, and that her function as a
systems operator Of her BBS does not make her directly liable.
To establish a prima facie case of direct copyright infringement, Sega must prove (1)
ownership of a valid copyright in the infringed work, and (2) "copying" by the
defendant. See Sid & Marty Kroft Television Productions, Inc. v. McDonald's Corp., 562
F.2d 1157, 1162 (9th Cir. 1977); Religious Technology Center v. Netcom On-line
Communication Services, Inc., 907 F.Supp. 1361,
1366-67 (N.D. Cal. 1995).
A certificate of copyright registration establishes a presumption that the copyright is
valid. 17 U.S.C. §410(c). Sega has submitted several certificates of copyright
registration for its video games, including certificates for Sonic Spinball and Jurassic
Park. These certificates establish a presumption that Sega owns a valid copyright in those
video game programs. Apple Computer, Inc. v. Formula Int'l Inc., 725 F.2d 521, 523 (9th
Cir. 1984).
The Ninth Circuit has held that "copying," for the purposes of copyright law,
occurs when a computer program is transferred from a permanent storage device to a
computer's random access memory. Mai Systems Corp. v. Peak Computer, Inc., 991 F.2d 511,
529 (9th Cir. 1993), cert. dismissed, 501 U.S. 1033 (1994). In this case, copies were made
when the Sega game files were uploaded to or downloaded from Sabella's BBS. Thus, copying
by someone is established.
This does not end the inquiry, however, because it does not establish whether Sabella, as
the BBS operator, is directly liable for the copying. In Netcom, the court found that the
Internet provider was not directly liable for copyright infringement of a copyrighted work
posted and distributed through its system. Netcom, 907 F.Supp. at 1368-70. The Netcom
court held that "[a]lthough copyright is a strict liability statute, there should be
some element of volition or causation which is lacking where a defendant's system is
merely used to create a copy by a third party." Id. at 1370. "Where the
infringing subscriber is clearly directly liable for the same act, it does not make sense
to adopt a rule that could lead to the liability of countless parties whose role in the
infringement is nothing more that setting up and operating a system that is necessary for
functioning of the Internet," even where the Internet provider has knowledge of
potential copyright infringement by its subscribers. Id. at 1372-73.
Sega argues that the Netcom decision, which focused on innocent, non-participating
defendants, is inappropriate here, where Sabella ran a dedicated, private BBS, and was an
active systems operator who monitored the uploading and downloading of games in great
detail.
While the Court agrees that Sabella's actions in this case are more participatory than
those of the defendant's in Netcom, the Court finds Netcom persuasive. Sega has not shown
that Sabella herself uploaded or downloaded the files, or directly caused such uploading
or downloading to occur. The most Sega has shown is that Sabella should have known such
activity was occurring, that she sold copiers that played games such as those on her BBS,
and that she gave her copier customers downloading privileges on her BBS. However, whether
Sabella knew her BBS users were infringing on Sega's copyright, or encouraged them to do
so, has no bearing on whether Sabella directly caused the copying to occur. Id. at 1372.
Furthermore, Sabella's actions as a BBS operator and copier seller are more appropriately
analyzed under contributory or vicarious liability theories. Therefore, because Sega has
not shown that Sabella directly caused the copying, Sabella cannot be liable for direct
infringement.[4]
B. Contributory Infringement
Sega argues that Sabella is liable for contributory copyright infringement
because Sabella knew that her BBS users were making copies of Sega games and she directly
participated in their copying. Sabella argues that she did not have knowledge of the
infringing activities, nor was she given any notice by Sega of possible infringement.[5]
Although the Copyright Act does not expressly impose liability on anyone other than direct
infringers, courts have long recognized that in certain circumstances, liability for
contributory infringement will be imposed. Fonovisa, Inc. v. Cherry Auction, Inc., 76 F.3d
259, 261 (9th Cir. 1996) (citing Sony v. Universal City, 464 U.S. 417, 435 (1984)).
Contributory copyright infringement stems from the notion that one who directly
contributes to another's infringement should be held liable. Id. at 264. Such liability is
established where the defendant, "with knowledge of the infringing activity, induces,
causes or materially contributes to the infringing conduct of another." Id. (quoting
Gershwin Publishing Corp. v. Columbia Artists Management, Inc., 443 F.2d 1159, 1162 (2nd
Cir. 1971)); see also Religious Technology Ctr. v. Netcom On-Line Communication Serv.,
Inc., 907 F.Supp. 1361, 1372 (N.D. Cal. 1995).
To impose liability on Sabella for contributory infringement, Sega must first establish
that the users of Sabella's THE SEWER LINE BBS directly infringed Sega's copyright.
Second, Sega must establish that (i) with knowledge of the users' infringing activity,
(ii) Sabella induced, caused, or materially contributed to their infringing activity.
1. Direct infringement by THE SEWER LINE BBS users
As discussed above, Sega has established that copies were made when unauthorized copies of Sega game files were downloaded from, or uploaded to, Sabella's BBS by Sabella's BBS users. Therefore, Sega has established direct copyright infringement by Sabella's BBS users.
2. Sabella's knowledge of her users' activities
To establish Sabella's knowledge of the users' infringing activity, Sega must show that Sabella actually knew, or had reason to know, of her users' infringing activities. See Casella v. Morris, 820 F.2d 362, 365 (11th Cir. 1987) (quoting Gershwin, 443 F.2d at 1162.) Here, Sega has established the following: Sabella was the system operator of her BBS; files on Sabella's BBS were labeled as Sega Genesis games; Sabella had the ability to track user uploads and downloads of these files; Sabella advertised on her BBS the copiers which played unauthorized copies of Sega games; one of Sabella's advertisements offered a gift award that would give users privileges on her BBS to "get [them] started right away with [their] collection of games"; Sabella gave downloading privileges to customers that bought copiers; and Sabella sold downloading privileges to others. Additionally, postings on her BBS indicated that downloadable files were playable and warned that she and the co-sysop "read the user log several times a day." These facts establish the inference that Sabella had reason to know of her users' infringing activity.
3. Sabella's participation in her users' activities
The Ninth Circuit has recently stated that "providing the site and
facilities for known infringing activity is sufficient to establish contributory
liability," at least in a swap meet context. Fonovisa, 76 F.2d at 264. In this case,
Sabella provided the BBS as a central depository site for the unauthorized copies of
games, and allowed subsequent distribution of the games by user downloads. She provided
the facilities for copying the games by providing, monitoring, and operating the BBS
software, hardware, and phone lines necessary for the users to upload and download games.
However, even under an alternative and higher standard of "substantial
participation," Sabella is liable. Under this standard, Sabella is only liable if she
knew of the users' infringing actions, and substantially participated by inducing, causing
or materially contributing to the users' infringing conduct. Netcom, 907 F.Supp. at 1382.
In this case, Sabella did more than provide the site and facilities for for the known
infringing conduct. She provided a road map on the BBS for easy identification of Sega
games available for downloading. Through the same THE SEWER LINE BBS medium, she offered
copiers for sale to facilitate playing the downloaded games. Another court has found that
the sale of such copying devices constitutes contributory infringement. Nintendo of
America, Inc. v. Computer and Entertainment, Inc., 1996 WL 511619, *4 (W.D. Wash. 1996).
Moreover, Sabella's business, Sharon's Data Systems, provided limited free downloading of
games to customers who had purchased copiers, and advertised that the downloading was
provided so they could start their "collection of games." The Court concludes
that Sabella engaged in contributory copyright infringement by providing facilities,
direction, and encouragement for the unauthorized copying of Sega games.
Because the Court finds that Sega has established a prima facie case of contributory
copyright infringement liability, it need not address whether Sabella is also liable under
the theory of vicarious liability.
C. Fair Use Defense
Sabella argues that the fair use defense applies because (1) the use
alleged does not deprive of profits nor does it have a commercial nature; (2) digital
browsing of a game file to determine the game's worth prior to purchasing it is a fair
use; and (3) the copiers have substantial, non-infringing uses.
Under the fair use defense, there is no infringement, even where a person violates one of
the copyright holder's exclusive rights, if that person's use is a fair one. Title.17
U.S.C. §107. In determining whether a use is fair, the following four, non-exclusive
factors are considered: the purpose and character of the use; the nature of the
copyrighted work; the amount and substantiality of the copyrighted work used; and the
effect of the use upon the potential market for the copyrighted work. Id.; Campbell v.
Acuff-Rose Music, Inc., [baseline.rule length=1pi] U.S. [baseline.rule length=1pi], 114 S.
Ct. 1164, 1170-71 (1994). Because fair use is an affirmative defense, Sabella carries the
burden of demonstrating it. Acuff-Rose, 114 S. Ct. at 1177.
1. Purpose and character of use
Sabella argues that she should not be liable because there has been no
commercial or profit-depriving use. She suggests that if her users copied games from her
BBS, they only did so to "browse" the games in order to make an independent
determination of the games' worth before buying them.
However, Sabella provides no evidence to support her theory of digital browsing. It is her
burden to show that the fair use doctrine applies. Mere speculation is insufficient to
suggest that her BBS' users' actions were of a non-commercial nature.
Furthermore, the evidence indicates that her BBS users were encouraged to download games
from the BBS in order to avoid having to buy video game cartridges from Sega. Postings on
her BBS suggest that participation in her BBS would provide "HUNDRED's of $$$$$$$$
worth of games." Additionally, one of her copier advertisements offered a gift award
that would give users downloading privileges to "get [them] started right away with
[their] collection of games." Such a purpose weighs against the fair use defense. See
American Geophysical Union v. Texaco, Inc., 802 F.Supp. 1, 14-16 (S.D.N.Y. 1992), aff'd 60
F.3d 913 (2nd Cir. 1994), cert. dismissed 116 S. Ct. 592 (1995) (no fair use where
scientists photocopied publication to avoid cost of purchasing additional copies from
publisher).
Because the BBS users were able to avoid purchasing the Sega cartridges, their copying is
distinguished from that in Lewis Galoob, where the users did have to purchase an
authorized game cartridge. See Lewis Galoob Toys, v. Nintendo of America, Inc., 964 F.2d
965, 970 (9th Cir. 1992), cert. denied, 5078 U.S. 985 (1993) (fair use found where users
necessarily had to purchase Nintendo's game cartridges in order to use a device called the
"Game Genie," which altered features of Nintendo's copyrighted games during home
play.) This factor weighs against a finding of fair use.
2. Nature of the copyrighted work
This factor provides that the closer the copyrighted work is to the core of intended copyright protection, the more difficult it is to establish the fair use defense. Acuff-Rose, 114 S. Ct. at 1175. In assessing this factor, one consideration is whether the copyrighted work is informational or creative. Netcom, 907 F.Supp. at 1379. Because the Sega video games are for entertainment uses and involve fiction and fantasy, which are more creative than informational, consideration of the nature of the copyrighted work weighs against a finding of fair use. See Harper & Row Publishers, Inc. v. Nation Enterprises, 471 U.S. 539, 563 (1985); Stewart v. Abend, 495 U.S. 207, 237-38 (1990); Playboy Enter. Inc. v. Frena, 839 F.Supp. 1552, 1558 (M.D.Fla. 1993).
3. Extent of the work copied
The third factor concerns both the percentage of the original work that
was copied, and whether what was copied constitutes the "heart" of the
copyrighted work. Netcom, 907 F.Supp. at 1379 (citing Harper & Row, 471 U.S. at
564-65). Although not a per se rule, the copying of an entire work will ordinarily
militate against a finding of fair use. Id. (citing Sony, 464 U.S. at 449-450).
Here, Sega has shown that the BBS users copied virtually entire copyrighted works by way
of their uploads and downloads of Sega games, and that these games were available through
Sabella's BBS. While this does not per se preclude a finding of fair use, Sabella has not
shown any public benefit nor explanation for the complete copying. Cf. Sega Enter., Ltd.
v. Accolade, Inc., 977 F.2d 1510, 1526--27 (9th Cir. 1992) (fair use found despite total
copying where total copying was necessary to carry out the defendants' beneficial purpose
of reverse engineering software to get at the ideas found in the source code). Therefore,
this factor weighs against a finding of fair use.
4. Effect of the use upon the market
The fourth and final statutory factor concerns whether unrestricted and
widespread conduct of the sort engaged in by the defendant would result in a substantially
adverse impact on the potential market for the copyrighted work. Campbell 114 S. Ct. at
1177. While all factors must be weighed together, id. at 1171, the fourth factor is the
most important consideration. Los Angeles News Service v. Tullo, 973 F.2d 791, 798 (9th
Cir. 1992) (citing Harper & Row, 471 U.S. at 566).
By utilizing Sabella's BBS, users are able to download and distribute one or more copies
of Sega video game programs from a single copy of a Sega video game program on the BBS,
and thereby obtain unauthorized copies of Sega's copyrighted video game programs.
This unauthorized copying of Sega video game programs works to decrease Sega's sales of
video game cartridges. The copiers could be used for copying Sega's video game programs
onto disks, and for playing unauthorized, copied games. The copiers sold and advertised by
Sabella through her BBS came with downloading privileges to the purchaser, giving the
purchaser the ability to copy Sega copyrighted video game programs from her BBS. Copier
purchasers were thus able to duplicate and play the games without purchase of Sega game
cartridges. The copiers in conjunction with the BBS supplanted the need to purchase the
genuine Sega video games.
While Sabella contends that the copiers have other non-infringing uses the Court is
unpersuaded by this argument It is unlikely that customers would pay $350 to back up the
Sega game cartridges which are not susceptible to breakdown and which sell for between $30
and $70. The Court finds that the only substantial use of the copiers is to avoid having
to buy video game cartridges from Sega by copying the video game program and playing such
unauthorized, copied games. See Nintendo, 1996 WL 511619 at *4 (finding that there were no
substantial non-infringing uses for a game-copying device such as the Super UFO, which
copies Nintendo games from cartridges to disk).
5. Analysis
All of the factors discussed above weigh against the application of the fair use defense. Because the fair use defense does not apply, and Sega has met its burden to show contributory copyright infringement by Sabella, the Court GRANTS Sega's motion with respect to its copyright claim.
D. Willfulness
Sega contends that Sabella's actions show that she willfully infringed
upon their copyrights, which would entitle it to greater damages under 17 U.S.C. §504(c)(2).
Infringement is willful if the responsible party acts with knowledge that he or she is
infringing a copyright. Peer Intl. Corp. v. Pausa Records, Inc., 909 F.2d 1332, 1335 (9th
Cir. 1990), cert. denied 498 U.S. 1109 (1991); Twin Peaks Productions, Inc. v.
Publications Intern., Ltd., 996 F.2d 1366, 1382 (2nd Cir. 1993). Willfulness may also be
found where the defendant's infringing actions are undertaken with reckless disregard for
the copyright holder's rights. Video Views, Inc. v. Studio 21, Ltd., 925 F.2d. 1010
1020-21 (7th Cir 1991) Such knowledge may be inferred from the defendant's conduct. N.A.S.
Import Corp. v. Chenson Enter., Inc., 968 F.2d 250 252 (2nd Cir 1992). Generally, a
determination as to willfulness requires an assessment of a party's state of mind, a
factual issue that is not usually susceptible to summary judgement. Silverman v. CBS,
Inc., 632 F.Supp. 1344, 1352-53. n.11 (S.D.N.Y. 1986), modified 870 F.2d 40 (2nd Cir.
1989); see also Frank Music Corp. v. Metro Goldwin-Mayer, Inc., 772 F.2d 505, 515 (9th
Cir. 1985), cert. denied 494 U.S. 1017 (1990) (a finding of willfulness is a factual
determination).
In this case, there is an issue of fact as to whether Sabella's contributory infringement
actions as a BBS operator were willful in light of (1) her declaration of ignorance
regarding her users' action in uploading and downloading the the uncertainty as to which
of the incriminating BBS postings were actually authored by her. If Sabella's contributory
infringement activities were based solely on her BBS operation activities, this would
create a material issue of fact regarding her willfulness.
However Sabella is also liable for contributory infringement due to her activities in
selling the copiers In that regard, one of her advertisements states that copier purchases
will be given a "gift award" of downloading privileges Even accepting that she
did not actually know that her BBS users were uploading and downloading unauthorized Sega
game files, her advertisement clearly shows her intent to link her copier sales with her
customers' acquisition of infringing Sega games. Furthermore, her acknowledgement of the
effect of copyright laws in other Sharon Data Systems advertisements shows that she knew
such customer activity to be infringing. This intent displays a reckless disregard for
Sega's copyright rights, and amounts to willfulness.
II. Federal Trademark Infringement
Sega maintains that Sabella is liable for federal trademark infringement
because her use of the Sega mark on her BBS caused a likelihood of consumer confusion.
Sabella contends that she is not liable because she herself never used the mark, nor was
she aware that the mark was being used on her BBS.
Under the Lanham Act, 15 U.S.C. §1114, any person is liable for trademark infringement if
that person, without the consent of the trademark registrant:
(a) use[s] in commerce any reproduction, counterfeit, copy, or colorable imitation of a registered mark in connection with the sale, offering for sale, distribution, or advertising of any goods or services on or in connection with which use is likely to cause confusion, or to cause mistake, or to deceive.
15 U.S.C. §1114.
A prima facie case for trademark infringement under the Lanham Act is established by a showing that (1) the mark is owned by or associated with a particular plaintiff, and (2) the defendant's use of the mark is likely to cause confusion or mistake among the public as to the origin of the goods. New West Corp. v. NYM Co. of California Inc., 595 F.2d 1194 1201-02 (9th Cir. 1979); see also Jockey Club Inc. v. Jockey Club of Las Vegas, 595 F.2d 1167 (9th Cir. 1979). The latter element can be broken down into two requirements: (a) that use of the mark is likely to cause confusion, and (b) that the defendant used the mark. See Alchemy II, Inc. v. Yes! Enter. Corp., 844 F. Supp. 560, 569 (C.D. Cal. 1994) (citing HMH Publishing Co. v Lambert, 482 F.2d 595, 598 (9th Cir. 1973)).
A. Ownership
Sega owns the SEGA trademark which is the subject of Federal Trademark Registration No. 1,566,116. Sega's federal trademark registration is conclusive evidence of Sega's exclusive right to use the registered mark in commerce. 15 U.S.C. §1115(a).
B. Likelihood of Confusion
In AMF Inc. v. Sleekcraft Boats, the Ninth Circuit found the following factors to be relevant to the determination of a likelihood of confusion: (1) strength of the mark; (2) proximity of the goods; (3) similarity of the marks; (4) evidence of actual confusion; (5) marketing channels used; (6) type of goods and the degree of care likely to be exercised by the purchaser; (7) the defendant's intent in selecting the mark; and (8) likelihood of expansion of product lines. AMF Inc. v. Sleekcraft, 599 F.2d 341, 348 (9th Cir. 1979). Because each of these factors is not necessarily relevant to every case, the list of factors functions as a guide and is neither exhaustive nor conclusive. Metro Pub., Ltd. v. San Jose Mercury News, 987 F.2d 637, 640 (9th Cir. 1993).
1. Proximity of the Goods.
The danger is that the public will mistakenly assume there is an association between the producers of related goods, although no such association exists Sleekcraft 599 F 2d at 350. The greater the similarity between the two products, the greater the likelihood of confusion. See Exxon Corp. v. Texas Motor Exchange of Houston, Inc., 628 F.2d 500, 505 (5th Cir. 1980). The games downloaded from THE SEWER LINE BBS are substantially identical to genuine Sega games. BBS users or third parties who may receive copies of Sega games from BBS users are likely to confuse the unauthorized copies downloaded and transferred from THE SEWER LINE BBS with genuine Sega video game programs.
2. Similarity of Marks
Here, there is no issue as to the similarity of the mark. The mark displayed when the games are played is identical to Sega's actual trademark. Moreover, the same word, "Sega," the only word used in the SEGA trademark, appears as part of the file descriptors for the game files appearing on Sabella's BBS.
3. Intention in adopting the mark
While a knowing adoption of a mark raises a presumption of confusion,
Harley-Davidson, Inc. v. Seghieri, 29 U.S.P.Q.2d 1956 (N.D. Cal. 1993) (citing Sleekcraft,
599 F.2d at 341), an innocent state of mind is irrelevant on the issue of likelihood of
confusion because the lack of intent to deceive does nothing to alleviate the confusion
created. Playboy. Enter., Inc. v. Frena, 839 F. Supp. 1552, 1561 (M.D. Fla. 1993).
Evidence suggests that Sabella intentionally adopted or allowed others to use the mark on
her BBS. Sabella had the ability to police her BBS, and nonetheless allowed users to
identify Sega game files with the word Sega on her BBS. She solicited users to upload
playable files onto her BBS, and advertised her copiers through her BBS as well. However,
Sabella has also declared that she did not know that Sega games bearing the Sega trademark
were being uploaded to or downloaded from her BBS. Because there is a dispute of material
fact as to this factor, the Court will not consider it in its determination of likelihood
of consumer confusion.
4. Actual Confusion
While Sega has not shown any evidence of actual confusion, the Ninth Circuit has held that "neither actual confusion nor intent are necessary to finding a likelihood of confusion under the Lanham Act." New West Corp. v. NYM Co. of Cal., Inc., 595 F.2d at 1201-02. Similarly, Sega need not show that users of the BBS are likely to be confused. Once a product is put into commerce, the likelihood of confusion, mistake, or deception occurring at some future time is sufficient to establish liability for trademark infringement. Rolex Watch, U.S.A., Inc. v Canner, 645 F.Supp 484 492 (S. D. Fla 1986).
5. Analysis
From an examination of the factors mentioned above, the Court concludes that the use of the Sega mark on Sabella's BBS is likely to confuse customers. The word Sega, which is the only word used in the Sega mark, is displayed on Sabella's BBS to identify files containing video games that are virtually identical to Sega's games. These facts are very similar to the facts in Playboy, in which the court held the defendant liable for trademark infringement because files containing Playboy photographic images were loaded on his BBS and were identified in their file descriptions with the Playboy trademark. Playboy, 839 F.Supp. at 1559-61. When the game files downloaded from Sabella's BBS were played using copiers, such as those sold by Sabella, the Sega trademark appeared. Any member of the public who logged onto Sabella's BBS was likely to think that the trademark indicated that the games were sponsored by or affiliated with Sega. Additionally, any member of the public that played such a game using a copier sold by Sabella was also likely to be confused as to whether the game played with the copier was sponsored by, or affiliated with Sega.[6]
C. Use of the Mark
Sega has not established as a matter of law that Sabella adopted, used, or
even authorized the use of the Sega mark on her BBS. Sega points to evidence in the
capture file that shows that Sabella had reason to know that the Sega mark was being used
as a file descriptor on her BBS and that the mark was displayed when those files were
played. However, Sabella stated in her declaration that she did not know that Sega games
were being uploaded and downloaded from her BBS, and that she never used the mark herself
in any of her BBS operations.
Sega contends that Sabella's declaration is a sham, and should be disregarded. Sega points
to the rules posted on her BBS, which solicit others to upload files that are
"playable." However, Sega has not shown as a matter of law that Sabella authored
all of these postings, nor has it shown that her declaration directly contradicts
statements made at her deposition. Because of this, the Court cannot say at this time that
her declaration is a sham and should be disregarded. Kennedy v. Allied Mut. Ins. Co., 952
F.2d 262, 267 (9th Cir. 1991).
Therefore, her denial that she used the mark or knew that users did so raises a material
issue as to whether Sabella actually used, adopted, or authorized others to use the mark
on her BBS. Sabella's denial distinguishes this case from Playboy, in which the defendant
knew that the registered Playboy marks were used in the file descriptors for the images
found on his BBS, and tacitly authorized their use, even though he denied actually typing
in the mark himself. Sabella's denial also distinguishes this case from Sega Enterprises
v. Maphia, C93-04262 CW, where the defendant BBS operator knew that the mark appeared when
the games were played, knew that the word Sega was used to identify game files, and had
created a file area entitled "Sega" on his BBS.
The Court notes that the evidence presented by Sega may establish contributory trademark
infringement, which only requires reason to know of the infringing activity. Inwood
Laboratories, Inc. v. Ives Laboratories, Inc., 456 U.S. 844, 854 (1982). However,
contributory trademark infringement has not been alleged by Sega, nor briefed by the
parties.
D. Conclusion
Because a material issue of fact exists as to whether Sabella herself adopted, used, or authorized the use of the mark, Sega's motion for summary judgment with respect to direct trademark infringement is DENIED.
III. Federal Claim for False Designation of Origin
Sega claims that Sabella violated the Lanham Act, 15 U.S.C. §1125 by using the Sega trademark and trade name to establish a false connection between the games available on Sabella's BBS and Sega. 15 U.S.C. §1125(a) provides:
Any person who, on or in connection with any goods or services, uses in commerce any word, term, name, symbol ... . or any combination thereof, or any false designation of origin ... which ... is likely to cause confusion, or to cause mistake, or to deceive as to the affiliation, connection, or association of such person ... as to the origin, sponsorship, or approval of his or her goods ... shall be liable in a civil action by any person who believes that he or she is or is likely to be damaged by such an act.
To prevail on its false designation claim under the Lanham Act, Sega must establish that Sabella's use of the mark will cause a likelihood of consumer confusion. New West Corp., 595 F.2d at 1201. Like that used in trademark infringement, the test is whether the public is likely to be deceived or confused by the similarity of the marks. Id. For the same reasons set forth regarding Sega's trademark infringement claim, the Court finds that the use of the Sega trademark on Sabella's BBS with respect to the Sega game files is likely to be confusing and to cause damage to Sega. However, because a material issue of fact exists as to whether Sabella used or adopted the mark, summary judgment with respect to this claim is DENIED.
IV. State Law Trade Name Infringement Claim.
Sega claims that Sabella is liable for California trade name infringement
under Cal. Bus. & Prof. Code §§14401 et seq. Section 14402 provides that, "Any
court of competent jurisdiction may restrain, by injunction, any use of trade names in
violation of the rights defined in this chapter." Cal. Bus. & Prof. Code §14402.
Section 14415 provides that the filing of articles of incorporation creates a rebuttable
presumption that the corporation has the exclusive right to use its corporate name as a
trade name. Cal. Bus. & Prof. Code §14415.
"In both trademark and trade name cases, the test of infringement is whether a
likelihood of confusion exists." Jockey Club, Inc. v. Jockey Club of Las Vegas, Inc.,
595 F. 2d 1167, 1168 (9th Cir. 1979). For the reasons set forth above, Sega has
established that a likelihood of confusion exists with the use of Sega's trade name on
Sabella's BBS. Because ?14402 gives the Court the power to enjoin "any use" of a
trade name that infringes on the trade name rights provided by statute, and because Sega
has established that the use of its trade name on Sabella's BBS violates its rights, the
Court GRANTS Sega's motion with respect to this claim.
V. State Claim for Unfair Competition
Sega claims that Sabella is liable under California unfair competition law because Sabella's distribution and sale of counterfeit games and use of Sega's trademarks would deceive others. Sega argues that Sabella is liable for California unfair competition for the same reasons it alleges that Sabella is liable for trademark infringement under the Lanham Act. Because a material issue of fact exists concerning Sabella's use of Sega's trademark in regard to Sega's Lanham Act claims, the same issue of fact exists with respect to its unfair competition claim. Summary judgment on this claim is DENIED.
VI. REMEDIES
A. Injunctive Relief
Sega is entitled to injunctive relief under copyright law. A court may
order a permanent injunction "to prevent or restrain infringement of [the owner's]
copyright." 17 U.S.C. §502. A showing of copyright infringement liability and the
threat of future violations is sufficient to warrant a permanent injunction. Mai Systems,
991 F.2d at 520. Here, Sabella's violations of Sega's copyright through her BBS, combined
with the return of her computer equipment to her constitute a threat of continued
violations absent an injunction. Specifically, because Sabella maintains the computer and
other equipment necessary to run her BBS and may continue in the facilitation of the
uploading and downloading of Sega game programs, there is a threat of continued violation.
Therefore, Sega is entitled to permanent injunctive relief. This relief applies with
respect to all of its copyrighted video games. See Encyclopedia Britannica Educational
Corp. v. Crooks, 542 F.Supp. 1156, 1187-88 (W.D.N.Y. 1982).
Sega is also entitled to injunctive relief with respect to the use of its trade name on
Sabella's BBS with respect to Sega's California trade name infringement claim. Cal. Bus.
& Prof. Code ?14402.
B. Monetary Damages For Copyright Infringement.
1. Statutory damages
The Copyright Act, 17 U.S.C. §504, provides that the copyright holder may
elect either actual damages or statutory damages as a remedy for copyright infringement.
Harris v. Emus Records Corp., 734 F.2d 1329, 1335 (9th Cir. 1984). Sega has elected to
seek a statutory damage award.
The Copyright Act provides that where the infringement was committed
"willfully," as is the case here, the court in its discretion may award
statutory damages in a sum of not more than $100,000 for the infringement of each
particular work. 17 U.S.C. §504(c)(2). The court has wide discretion in determining the
amount of statutory damages to be awarded. Nintendo of America, Inc. v. Dragon Pacific
Intl., 40 F.3d 1007, 1010 (9th Cir. 1994), cert. denied U.S. , 115 S. Ct. 2256 (1995).
In Dragon Pacific, the court found that a statutory damage award of $5000 for the
defendant's willful infringement of one of Nintendo's video games was appropriate. Id.
Because this case is similar to Dragon Pacific in that they both involve the willful
infringement of similar types of video games, the Court finds that a statutory award of
$5000 per infringed work is appropriate. Here, Sega has established that at least two of
its copyrighted video games were infringed, namely Jurassic Park and Sonic Spinball.
Therefore, the Court awards statutory damages in the amount of $10,000.
2. Costs and Attorneys' fees
Under 17 U.S.C. §505, the Court may in its discretion award the
prevailing party reasonable attorneys' fees and costs. In determining whether to grant
attorneys' fees, the Court may consider the degree of success obtained by the prevailing
party; frivolousness; motivation; objective unreasonableness in both the factual and legal
arguments of the case; the need in the particular circumstance to advance considerations
of compensation and deterrence; and promotion of the Copyright Act's objectives. Jackson
v. Axton, 25 F.3d 884, 890 (9th Cir. 1994). Exceptional circumstances are not a
prerequisite to such an award. Historical Research v. Cabral, 80 F.3d 377, 378 (9th Cir.
1996). Additionally, while willful infringement is an important factor favoring an award
of fees, it does not, in itself, compel an award. Id. at 379.
In this case, several of the factors weigh in favor of granting costs and attorneys' fees.
Sega is the prevailing party in its copyright claim. Several of Sabella's arguments for
denying copyright infringement liability and for objecting to the evidence are weak or
frivolous. She had reason to know of the infringing activity. She also actively encouraged
the sale of copiers that did not have any substantial non-infringing uses, and intended
for her copier customers to compile a "collection of games" through downloading
privileges.
Moreover, the award of attorneys' fees may help prevent future copyright infringements
like the one at issue here. Active BBS operators like Sabella who (1) have reason to know
from the information on their BBS that unauthorized copies copyrighted software files are
being uploaded and downloaded from their BBS, (2) are also advertising on the same BBS
products whose only substantial use is to run such software, and (3) provide BBS
downloading privileges to product purchasers, should be held accountable. Unchecked, this
type of activity could quickly cause widespread, unauthorized distribution of a copyright
holder's software and adversely impact the market for the work. The Copyright Act's
objective of encouraging production of such work is better served in this case by
discouraging Sabella's actions to the fullest extent possible.
In light of the foregoing, the Court GRANTS Sega's request for attorneys' fees. Sega may
file a post-judgment motion for fees in accordance with Local Rule 54-5.
CONCLUSION
For the foregoing reasons, Sega's motion for summary judgment is GRANTED
with respect to its copyright and California trade name claims. It is DENIED with respect
to its other claims. Additionally,
Sega's request for a permanent injunction against use of the Sega trade name on a BBS run
by Sabella is GRANTED. Sega shall notify the Court within one week of the date of this
order whether it wishes to
pursue its claims that were not summarily adjudicated in this order. If it does not, those
claims will be dismissed and judgment will enter.
IT IS SO ORDERED.
Dated: Dec. 18, 1995
Claudia Wilken United States District Judge
FOOTNOTES
[1] While Sega's complaint names various Defendants, its motion for summary judgment refers primarily to Sabella. The Court therefore makes no judgment with regard to the remaining
Defendants. Unless Sega evidences an intent to prosecute the case against them, they will be dismissed when judgment enters in this case.
[2] Sega Enterprises, Ltd. is a corporation organized and existing under the laws of Japan. Sega of America, Inc. is a California corporation.
[3] Another user, known by the handle "Ender Wiggins," also had some control over Sabella's BBS, and was listed as the "co-sysop." However, the hardware used to run the BBS was located at Sabella's residence.
[4] This holding is consistent with this Court's earlier order, Sega Enter., Ltd. v. Maphia, 857 F.Supp. 679 (N.D. Cal. 1994), a preliminary injunction in a case which similarly involved a BBS where Sega games were uploaded and downloaded. In that order, the Court noted that Sega had shown direct copying of its games by someone, and that the defendant BBS operator knew, facilitated, and encouraged the copying. Id. at 686. The Court specifically found that this activity amounted to contributory copyright infringement. Id. at 687. It did not make a similar, specific conclusion of law with respect to direct copyright infringement. To the extent that order can be read to suggest that a BBS operator may be liable for direct copyright infringement, the Court notes that that order case concerned a preliminary injunction motion. Summary judgment has since been granted in Maphia, in an opinion which clarifies and supersedes the preliminary injunction order.
[5] Sabella also argues that she has done nothing wrong because (1) her BBS is similar to the Sega channel, or (2) her BBS is like a library. The Court finds both of these arguments frivolous
because (1) Sega has authorized and licensed the use of Sega games through the Sega channel but not through Sabella's BBS, and (2) copyrighted works are generally borrowed, not copied, from the library.
[6] Sabella argues that, if the files are found to be copied games, they are true and correct replications, and therefore not counterfeits. Apparently, Sabella is arguing that the game files are
genuine products, and therefore, do not fall within the scope of the Lanham Act. However, distribution of these games on Sabella's BBS was not authorized by Sega, nor subject to Sega quality controls. As such, they cannot be considered genuine for the purposes of the Lanham Act. Hunting World, Inc. v. Reboans Inc., 24 U.S.P.Q.2d 1844, 1849 (N.D. Cal. 1992).